Business Analytics management programme is relatively new. It essentially refers to processes and techniques which convert data into knowledge and insights that drive business decisions. MBA in business analytics helps you to acquire knowledge and expertise on numerous analytics tools and use them to collect and analyse data for generation of business intelligence and support of different functional areas in an organisation. It's a specialisation that provides an introduction to big data analytics for all business professionals, including those with no prior analytics experience. You'll get to learn how data analyst describe, predict and inform business decisions in the specific areas of marketing, human resources, finance and operations where you'll also develop basic data literacy and an analytic mindset that will help you make strategic decisions based on data. Business analytics is used in most of the worlds' major companies. With big data in picture, success in present times and future will be shaped analyzing the data. Data Analytics will continue to dominate the market as the data generation is growing rapidly. Business Analytics has become vital for the growth and development of companies. The scope in the field of Analytics is ever expanding and is helping it become mainstream as companies of all sizes and analytics skill level get into the big data game.
Business analytics include the following core subjects: